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Our Story

Estelle is an experienced plus-sized brand found in department stores across Australia and New Zealand. Following the high demand for inspiring fashion in plus sizes; we recently expanded into online and can now be shopped by women from all around the world. Since 2003 we’ve been known for incredible style, attention to detail and excellent quality. 

Our design team works with plus-sized fit models to make sure every garment fits and flatters the body because we’re passionate about producing ready-to-wear, design-focused collections where you can embrace your own style and be your favourite kind of woman. 

Always at the forefront of trends and where the latest in fashion is designed to fit you beautifully. We know that great style and the ability to pull it off has nothing to do with your shape. We make it easy for you to feel and look good in everything Estelle. The journey for Estelle began alongside sister brand Stella.

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